STOCKS SOCCER

Fantasy Sports Platform

Sports

Web

API Workflow

🚀 MAU, Engagement

Next.JS

TensorFlow

Web-based fantasy sports with player valuation, real-time performance analytics, and engagement mechanics.

Problem

One of the key challenges for sports clubs is low fan engagement. Fans are divided into several levels of engagement:

Newcomers
Casual TV viewers
Stadium attendees
Loyalty program participants Clubs struggle because fans at the latter two levels rarely engage in referral programs or actively involve their friends.

Scope of Work

Creation of a fan engagement system similar to fantasy sports, incorporating a referral program for sports clubs and a white-label model to increase fan engagement beyond current levels.
Designed and developed a clickable prototype in Figma.
Developed backend and multiple versions of a pilot web application. The system itself was conceptualized as a white-label implementation of specific engagement mechanics, featuring:
Quizzes
Competitions between players
Onboarding processes This approach aimed to enhance fan interaction and retention through interactive and competitive elements tailored to sports club environments.

Insights

ProductManagement

Feature Creep Kills Products: Lessons from Google Wave, Evernote, and More

Why adding features destroys products. Real cases from Google Wave, Evernote, and Clippy — plus how to prevent scope creep in your team.

fan engagement platformfan engagement software

Fan Engagement Platforms for Sports Teams: What Works in 2026

Digital fan engagement strategies that deliver results. Case studies from Manchester City, NBA, Bundesliga, and FC Barcelona.

project management failuresports website

A Sports Club Ordered a Website. Two Years Later, They Met in Court.

No requirements document. Endless design changes. A development team that kept saying yes. This project was doomed before the first line of code was written.